Glossary of Terms

Here's a list of key terms related to satisfaction measurement and data analysis that you may find useful

TermDefinition

User Satisfaction

The degree to which users are content with a product, service, or experience.

Community Satisfaction

The overall sentiment and contentment of a community or group of individuals toward a shared project, initiative, or organization.

Net Promoter Score (NPS)

A metric used to measure the likelihood that users would recommend a product, service, or organization to others.

Engagement Metrics

Quantitative measures that assess the level of interaction and involvement of users with a platform, content, or community.

Likert Scale

A scale commonly used in surveys to measure attitudes or opinions with options ranging from strongly agree to strongly disagree.

Quantitative Data

Data expressed in numerical terms, often used for statistical analysis.

Qualitative Data

Non-numeric data that provides insights into attitudes, opinions, and behaviors.

Survey

A method of gathering information from a sample of individuals through questions and responses.

Data Visualization

The presentation of data in a graphical or visual format to facilitate understanding and analysis.

Benchmarking

The process of comparing one's performance or metrics to industry standards or best practices.

Feedback Loop

A continuous process of collecting, analyzing, and implementing feedback to improve performance.

Stakeholders

Individuals or groups who have an interest or are affected by the outcome of a project or initiative.

Pre-testing

The process of testing a survey or research instrument before its full-scale implementation to identify and address potential issues.

Statistical Analysis

The use of statistical methods to analyze and interpret data, often used to identify patterns and trends.

Data Integrity

The accuracy and reliability of data, ensuring that it remains unaltered and consistent throughout its lifecycle.

Gamification

The integration of game elements, such as rewards and challenges, into non-game contexts to enhance engagement.

User Interface (UI)

The visual elements and design of a software application or platform that users interact with.

Incentives

Rewards or benefits offered to encourage participation or engagement, often used in surveys.

Pitfalls

Common mistakes or traps that organizations may encounter during the satisfaction measurement process.

Iteration

The process of repeating and refining a set of actions to achieve continuous improvement.