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What is a Product in the context of Social Impact?

A product is not just a physical item; it can be a solution, service, or experience that addresses a need or a problem. In the context of social impact, products aim to create positive change, improve lives, and solve societal challenges.

Case study

• How Rocket Learning is using WhatsApp to End Learning Poverty

• Revolutionizing Livelihoods: A Model for Supporting Bangalore’s Ironing Vendors

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What is Product Management?

Product management is a holistic approach to developing, launching, and managing products. It involves understanding user needs, creating solutions, and ensuring products meet strategic goals.

Resources

• [Article] What is Product Management? by ProductPlan

• [Video] Michael Seibel - Building Product by Y-Combinator

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Table of Contents

• Fundamentals

  • Roles and Responsibilities of a Product Manager

  • Product Life Cycle

  • Product Roadmap

• User-Centric Development

  • User Research

  • Creating Prototype / Wireframe

  • User Experience and Design

  • Piloting and Testing

  • Minimum Viable Product (MVP)

• Strategic Considerations

  • Product Strategy

  • Metrics and Analytics

• Go-to-Market and Success

  • Product Marketing

  • Stakeholder Management