Go-to-Market and Success
Product Marketing
Product marketing involves promoting and positioning a product to the target audience, ensuring its success in the market.
Resources
[Article] The Ultimate Guide to Product Marketing in 2023 by HubSpot
[Video] Product Marketing 101 with Google Product Marketing Manager
Stakeholder Management
Effective stakeholder management ensures alignment and collaboration among all parties involved in the product development process.
Resources
[Article] Product Management Skills: Stakeholder Management by Product School
[Video] Managing Stakeholders as a PM by Amazon Product Leader, Abhi Maras
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